About

Our Mission

To be an empowered organization that leverages leading-edge technologies to deliver exceptional service experiences.

To be an empowered organization that leverages leading-edge technologies to deliver exceptional service experiences.

What Drives Us

  • Innovative solutions

    We build comprehensive programs—from brick-and-mortar to call centers—that offer real value at every step.

  • Fanatical customer care

    We live by unwavering service standards. Every interaction matters, every time.

  • Creative flexibility

    We customize plans and coverage to fit your needs—not the other way around.

Core Values

What We Do

New Leaf Service Contracts is an employee-owned provider of flexible, innovative warranty solutions—backed by A-rated insurance carriers and built for today’s retail landscape.

From in-store to online, call centers to custom platforms, we help retailers, OEMs, and service providers offer protection plans that add value, build loyalty, and support every stage of the customer journey.
We cover the products people count on every day—and support the brands they trust to deliver them.

As an employee-owned company, we specialize in delivering flexible and innovative warranty solutions, all backed by A-rated insurance carriers. We help our partners grow through service-first thinking, smart technology, and transparent support.

Built one relationship at a time

Founded by Sean Hicks and Richard Gavino in 2011, New Leaf grew through person-to-person partnerships—not spreadsheets. Many of those original relationships continue today.

That’s the foundation we build on. We’re still employee-owned, still independent, and still rooted in service and reliability.

National reach.
Independent DNA.

We now support partners from coast to coast. Our team has created flexible, innovative programs that serve retailers, manufacturers and their customers. We continue doing this in the same way we always have—with personal accountability and business-minded creativity.

Meet Our Team